Reprinted from China News Network: From policy dividend to market demand: Sunhope stands at the forefront of a trillion yuan blue ocean https://www.chinanews.com.cn/cj/2025/03-12/10381890.shtml

In today's era, health has become one of the most concerning focuses for people. With the awakening of national health awareness and the strong promotion of national policies, the big health industry is flourishing at an unprecedented speed, ushering in its golden age. In this healthy wave, Sunhope, with its outstanding brand strength and innovative enterprise spirit, is becoming the leader of the industry, leading the mass health industry to a new peak.

Trillion Blue Ocean Era Dividend

The big health industry, as an important field related to the national economy and people's livelihood, carries people's aspirations for a high-quality life and is a new engine for promoting economic growth. In recent years, a series of support policies have been issued intensively to encourage health science and technology innovation, promote the deep integration of the health industry and the Internet, and support the development of the health care industry... Each policy provides a solid guarantee for the vigorous development of the health industry.

At the same time, the rapid growth of market demand has brought enormous opportunities to the big health industry. The "2022 China Big Health Industry Research Report" released by iResearch Consulting shows that the size of China's big health market has exceeded 10 trillion yuan in 2022, and it is expected to maintain an average annual growth rate of over 10% in the next five years. This growth trend is closely related to the intensification of population aging, the rise of chronic disease incidence rate and the upgrading of health consumption. With people's increasing pursuit of a healthy lifestyle, the market potential of the big health industry is constantly being released, and a trillion dollar blue ocean market is unfolding before our eyes.

Deepening the cultivation of big health from excellence to excellence

In this blue ocean full of opportunities, Sunhope is like a giant ship. With its profound brand accumulation and unique enterprise advantages, Suntech is steadily sailing at the forefront of the health industry. Sunhope always adheres to scientific and technological innovation as the driving force, consumer demand as the guidance, and is committed to providing global users with high-quality health products and services. In the field of big health, Sunhope has made many breakthrough achievements and further consolidated its leading position in the industry.

Sunhope actively practices the concept of green development and promotes sustainable development. In 2024, Sunhope brand Cordyceps militaris capsule successfully won the first carbon neutral health food certification in China through strict carbon footprint assessment and emission reduction measures. This certification is not only Sunhope's responsibility in the field of environmental protection, but also sets a new benchmark for green development of the industry. By optimizing production process, using renewable resources and reducing carbon emissions, Sunhope has achieved the goal of carbon neutrality in the whole life cycle of products and provided consumers with more environmentally friendly, healthy and high-quality products.

Carbon Neutralization Certificate of Sunhope's Cordyceps militaris Capsule

In December 2024, three products of Sunhope, namely L-carnitine coffee, pumpkin seed quinoa wheat biscuit and red date and medlar Broth of white fungus, were granted utility model patents by the China National Intellectual Property Administration, with patent numbers of ZL 2024 2 0718532.8, ZL 2024 2 0718529.6 and ZL 2024 2 0718528.1. The acquisition of these patents fully reflects Sunhope's R&D strength and technological innovation ability in the field of health food. L-carnitine coffee perfectly combines active nutrients with daily beverages, providing consumers with a convenient choice; Pumpkin seed quinoa biscuits meet the modern demand for low GI snacks with a high fiber and low sugar formula; The jujube and wolfberry Broth of white fungus provides consumers with a new choice of nourishing and health preservation through scientific proportion.

Sunhope has obtained three new utility model patent certificates

In addition, Sunhope, by virtue of its "full chain food safety risk prevention and control and intelligent management" model, stood out from 195 cases declared by 32 provinces, municipalities, autonomous regions and municipalities directly under the Central Government, and was successfully selected into 25 typical cases collected by the State Administration of Market Supervision. This honor is a full affirmation of Sunhope's excellent management ability in the field of food safety. Sunhope has established a full chain intelligent management system from raw material procurement, production and processing to logistics distribution to ensure the high quality and safety of products and provide the industry with benchmark experience for reference.

Sunhope has successfully created a brand image of "health, quality and trust" by virtue of its outstanding performance in product innovation, quality management, green development and social responsibility. In the future, Sunhope will continue to deepen its efforts in the field of massive health, provide more high-quality health products and services to global consumers driven by scientific and technological innovation, and help realize the beautiful vision of "healthy China".

Innovation driven, full industry chain layout

Sunhope's success in the field of general health cannot be separated from its unique enterprise advantages. Firstly, the company has always adhered to an innovation driven development strategy, investing a significant amount of resources annually in product research and development as well as technological upgrades. Through in-depth cooperation with top scientific research institutions at home and abroad, Sunhope has continuously launched innovative products that meet the market demand to provide consumers with more scientific and convenient health solutions.

Global headquarters of Sunhope covering an area of 400 mu

Secondly, Sunhope has a complete industrial chain layout. From raw material procurement to production and manufacturing, from logistics distribution to terminal services, Sunhope has achieved strict control over the whole process to ensure the high quality and safety of products. The advantage of this full industry chain not only improves the operational efficiency of enterprises, but also brings consumers a more reassuring consumption experience.

In addition, Sunhope also actively embraces digital transformation, optimizes supply chain management and improves customer service level through big data, artificial intelligence and other cutting-edge technologies, injecting new momentum into the high-quality development of enterprises.

Joining hands to create a better future

Looking ahead to the future, the big health industry will continue to flourish under the dual promotion of policy support and market demand, ushering in a more brilliant tomorrow. Sunhope will work together with industry partners to promote innovation and upgrading of the health industry with a more open attitude. The company will continue to adhere to the concept of "people-oriented", guided by technological innovation and based on quality service, to create a healthier and better life for global consumers.

In this era full of opportunities and challenges, Sunhope will continue to write a brilliant chapter of the massive health industry with firm belief and unremitting efforts, and contribute to the realization of the grand goal of "healthy China".